The other two major players in this market, Nomi and Irisys, both built out strong market share after developing innovative technologies. To stay on top, ABI Research suggests both companies now look to the future and begin to work with new technologies and analytics tools.
The competitive analysis also includes three Wi-Fi startups this year: Euclid, Purple, and Walkbase. All created powerful analytics platforms and, because of this, demonstrated strong growth in 2015. Both Purple and Walkbase also offer their own low-cost Wi-Fi analytics beacons that help improve accuracy and lower implementation cost.
Additionally, Vizualize and Shopperception received strong scores in the innovation category for their work on next-generation 3D sensing technologies. Vizualize, specifically, now offers a range of in-depth analytics tools that provide metrics that extend far beyond mere people counting.
“Countwise is another company with a strong portfolio of analytics tools that continues to evolve,” concludes Connolly. “If its new innovations can deliver, Countwise, Vizualize, Shopperception and like-minded innovators could see a significant increase in deployments as retailers look to bring internet analytics to the brick and mortar space.”
These findings are part of ABI Research’s Location Technologies Service (https://www.abiresearch.com/market-research/service/location-technologies/), which includes research reports, market data, insights, and competitive assessments.
About ABI Research
For more than 25 years, ABI Research has stood at the forefront of technology market intelligence, partnering with innovative business leaders to implement informed, transformative technology decisions. The company employs a global team of senior analysts to provide comprehensive research and consulting services through deep quantitative forecasts, qualitative analyses and teardown services. An industry pioneer, ABI Research is proactive in its approach, frequently uncovering ground-breaking business cycles ahead of the curve and publishing research 18 to 36 months in advance of other organizations. In all, the company covers more than 60 services, spanning 11 technology sectors. For more information, visit www.abiresearch.com.
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SOURCE ABI Research